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AMSOIL - Dedication to the Dealer Network

5/21/2015

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AMSOIL University
Having a great time at AMSOIL University. It started on our first night, Sunday – beginning with a catered dinner and a short presentation of the upcoming days activities. After Monday morning’s continental breakfast, dealers split up to their respective course tracks, and I joined my fellow Direct Jobbers. 

Direct Jobbers are the equivalent of middle management of a large corporation. They are the driving force on company policy, training upcoming crews, and the continuing growth of the company's business. 

Like any business that hopes to stay alive and competitive in the market, AMSOIL is constantly modifying their marketing approach and staying on the cutting edge of product technology. Exciting changes are happening. 

Company research shows a changing trends of who buys and uses our products - what the needs are of these certain groups of people. They developed a new approach to market to specific groups based on their needs. 
AMSOIL University
New modifications have been made to the corporate website, making it easier and more effective. New help features were incorporated. 

The highlight of the day for me was the new "branding" of AMSOIL and the undying dedication to the Dealer network. I'm very excited about this new approach to marketing by corporate officials, from the President on down, and will be looking forward to training my group. 

My AMSOIL University continues until Tuesday, with a morning train ride, catered lunch and entertainment. It pays to reach the DJ level, before reconnecting with all dealers for more classroom training, late afternoon plant tour and barbecue dinner to end the day. 

More to come Wednesday.

AMSOIL University
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The Detour - Road Trip to the AMSOIL Conference

5/18/2015

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Headin' Out

Posted by Full Circle Synthetics on Saturday, May 16, 2015
Planning a cross country trip is not an exact science. We did our best to plan a course of action.

After twelve hours of driving, and covering more than half the distance, we came to the conclusion that three and a half days was too much time to go approximately 1800 miles. Even with extended stops. 

Our new course of action – Slow down. With two and a half days till the convention we needed to kill time, and minimize expenses.  It was time to take a break and regroup. 

My traveling companion, and fellow AMSOIL dealer, Scott Carr has family in Iowa – about seven hours from our final destination. We reset the navigator and headed to the heart of this great country. We received a warm welcome, at Scott's brothers place, in Sioux City, Iowa. 

The visit to Iowa was my first. I was overwhelmed by the feeling of this place. It was everything I had ever pictured this country being about; massive farms, hogs, chickens, cattle, kids playing baseball and delicious barbecue. Top that off with down-to-earth people who make you feel welcomed and part of the family. I'm more than happy our planning was flawed, and we were able to make this visit.

Even the best laid plans can go awry, but sometimes the detour is better than the plan itself.

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Road Trip  - AMSOIL University

5/4/2015

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As some of you may know, every year AMSOIL holds training at corporate headquarters in Wisconsin – known as AMSOIL University. If you aspire to be an AMSOIL dealer, this is the training to get. Not only to learn more about AMSOIL product, also learn industry knowledge, and marketing training. 

This year, the Direct Jobbers convention will coincide with the University, so my friend and fellow AMSOIL dealer, Scott Carr and I will be taking a little ROAD TRIP to attend. Scott will be documenting road trip and associated fun @ the event. 

We have serviced all fluids used in Scott's truck, a 2004 Chevrolet Duramax diesel pick-up.

We will share some of the results upon our return.  

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    Author

    With mechanical experience covering almost 45 years, from aircraft and aircraft weapons systems maintenance to the automotive and light truck repair industry as a shop owner, I'll put my lubrication knowledge and experience to the test discussing all things AMSOIL and any related discussion.

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In 1972 AMSOIL developed the first synthetic motor oil in the world to meet American Petroleum Institute service requirements. Currently, the AMSOIL product line includes the finest quality synthetic motor oils, synthetic diesel oils, gear lubes, synthetic greases, industrial lubricants, oil filters, air filters and automotive performance products.
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